Dialing in the VoIP strategic advantage.

"While the vast majority of individuals and companies still rely on conventional phones, an estimated 10 percent of international phone traffic now travels over the Internet using voice over Internet protocol, or VoIP. Most telling, this year, for the first time, U.S. companies bought more new Internet-phone connections than conventional phone lines... Businesses that push VoIP capabilities out to their employees, partners, and customers will gain efficiencies over those who continue to think of communications as a scarce, centrally controlled resource. And companies that harness VoIP to achieve business objectives will find it is much more than an undifferentiated commodity technology."