MVNO: Easy come, easy go.

"Chalk another on the board for the MVNO fallout. EasyMobile ... is closing its service in the Netherlands after just 9 months. Well, as they say–easy come, easy go ... It’s an indictator of how crowded the MVNO market in certain markets has become, and could be a warning sign for the U.S., with its current MVNO gold rush mentality."