"Google Inc. is developing a new search tool for cell phones that will allow users to find and purchase mobile content, including ringtones and games, according to a published report.
Google has been working for months with content providers such as 'large entertainment companies and smaller mobile-media aggregators' to make their material available through a mobile search, The Wall Street Journal reported yesterday, citing people familiar with the matter...
'This is another example of Google stretching out beyond the world of search, even beyond their stated mission of 'organizing all the information in the world,' and this time, it's into a high-stakes, complicated commerce arena where nobody wants to give an inch. It will be interesting,' Sharpe said."
